AI Writing
+10
Oct 2, 2026
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7 min read
AI made competent content cheap. What do you own that a stranger with a good prompt can't copy?
+5
Sep 29, 2026
2 min read
In the playground it now means cheap, fake and not worth much. That's a handy test for anyone who makes things for a living.
LinkedIn
+4
Sep 16, 2026
3 min read
AI was supposed to wipe out ghostwriters, so I enjoyed this morning’s Financial Times article rather more than I probably should have.
+9
Sep 13, 2026
5 min read
What Neil Patel's 444% traffic claim tells us, what it doesn't, and where your next twenty minutes are better spent.
Affiliate Marketing
+6
Sep 11, 2026
Shopping agents are becoming buyers. If creator judgement shapes the purchase but nobody visits the creator’s page, the affiliate economy has a problem.
OpenAI
Sep 9, 2026
6 min read
Now this one almost had me choking on my Pain Au Chocolat this morning. One Anthropic researcher walked away, two safety leads backed the substance of his warning. Where does this leave you and me?
Creativity
Sep 6, 2026
4 min read
What a Hollywood row, a forgotten car company and five words from Groucho can teach us about writing in the age of AI.
John Lewis
Sep 4, 2026
A British department store has launched a celebrity chat show while investing in content designed to reach AI shopping agents. Apparently, selling a sofa now requires Louis Theroux and a podcast mic.
AI Search
+3
Sep 2, 2026
A small Google button has raised a much larger question about who gets to choose what we see online.
